SOCIAL VIDEO: THE POKEMON COMPANY
Pokémon TCG Pocket
Pokémon TCG Pocket
Social-first video centred around global trading card culture, celebrating Pokémon Trading Card Game Pocket fans and their signature moves.
The concept was to celebrate the moment of unwrapping, tapping into the viral signature moves that trading cards fans share on social – with a Pokémon twist, added via animated VFX.
Filmed over one day on location, the shoot involved production designed location footage, as well as the use of a portable greenscreen (in this instance, blue!) to enable VFX overlays in post.
